Crafting an elegant, informative brochure

Gradian Health Systems develops, distributes, and sustains world-class medical equipment for resource-constrained hospitals around the world. They needed a primary brochure to display at conferences, which they wanted to feel clean and elegant, while providing a lot of key information. I worked closely with their marketing director to streamline the copy, determine the layout and flow of information, and source good images, so that the final brochure feels informational, clean, and professional.